YouTube serves video content to users in both Searches and Recommendation engines, based on an algorithm that takes into account a number of factors about your video and channel. New website owners will have different needs from small and midsized businesses and large businesses. If you have many people collaborating with the SEO tools, then a tool with solid collaboration options will be ideal. Before you select the best SEO tool for yourself, you’ll have to evaluate your SEO needs. If you’re just starting out, it may be better to opt for a tool that’s simple and easy to get started with and has beginner-friendly tutorials. But if you’re a seasoned digital marketer, then an advanced tool will serve you better.

Enter any site to see an instant competitive analysis, including a list of your top SERP competitors and keyword & content opportunities. This innovative tool leverages AI to analyze your content’s alignment with SEO best practices and offers suggestions for improvement. Find a suite of SEO tools that includes a site auditor, a SERP tracker, a backlink tracker, and more with SEObility. This Chrome extension shows you the search volume in your Google search results. You can also see the word count and the number of keywords for top-ranking pages.

Seed Keywords

YouTube Tags are keywords or phrases that sit behind your video – think of them as meta tags since they are invisible to your viewers. These video tags help YouTube understand what your video is about, and the types of search queries and audiences they should appear for. To test the best SEO tools, we considered many points, from their user interface and dashboard to the data presentation and pricing. Google’s SEO spiders are programmed to collect information from webpages and send it to the algorithms responsible for indexing and evaluating content quality.

Free SEO tools FAQ

These 30 free SEO tools can be a huge help at little to no cost (though some have paid plan options). To learn even more about SEO, check out our full guide to search engine optimization. Monitor Backlinks is a paid tool that offers a free trial, but they offer a free backlink checker for anyone to use.

It offers great value for money for users who want AI to take care of most of their on-page and technical optimisations. OTTO is trained to understand your content and the search intent of the target keyword. That means it’s tailoring your site and content to meet the search intent of potential customers. DeepL offers a good range of plans and the free API version allows for up to 500,000 characters per month.

• Additionally, it offers detailed insights on pages with missing title tags, duplicate meta tags, and tags of the wrong length, as well as check the number of links placed on each page.
• It’s virtually impossible to improve your Google rankings without using SEO tools for keyword research, backlink monitoring, competitive analysis and website optimization audits.
• It also provides insights into your competitors, allowing you to better understand the SEO landscape and adjust your marketing strategy.
• You can then turn those generated topics into valuable content that not only satisfies your audience’s need for info, but boosts your rankings in the search results!
• They also offer useful free SEO tools to help you find new keywords or fine-tune the ones you already target.

The good news is that AI is starting to change that by fixing technical issues automatically. Speaking of traffic, Semush has an AI traffic prediction feature. First, they’ve integrated PKW% (personalised keyword difficulty percentage). Phrasly is clearly the best AI humaniser available right now but it isn’t perfect. They have their own advanced algorithms, which do a good job of humanising your content without disrupting the flow or changing the meaning.

Diib uses predictive AI to monitor all sorts of SEO vitals for your website, but the keyword tracking will keep you abreast of turbulent search pages. The tool works by reviewing your Google Analytics (you have to give it access) to spot blog posts with a downward traffic trend. Once it’s finished, you’ll get an emailed report with a list of content that could rank and get more traffic once it’s refreshed. I like to use it once I’ve brainstormed a list of seed keywords (terms I think people might search for). Just drop the word or phrase in the search bar, and you will get a list of related terms, plus their monthly search volumes and competition levels.

It also provides tools for keyword research, competitor analysis, and technical audits. Keywords Everywhere works especially well for businesses with irregular BHS Links research needs. If you primarily research keywords when planning new content or campaigns rather than daily, the credit-based model prevents you from paying for months when you barely use the tool. This guide explores the 7 best affordable SEO tools that provide real value without the steep price tags of premium platforms.