By default, all pages are assumed to have the “follow” attribute. Once you’ve ensured your site has been crawled, the next order of business is to make sure it can be indexed. That’s right — just because your site can be discovered and crawled by a search engine doesn’t necessarily mean that it will be stored in their index. In the previous section on crawling, we discussed how search engines discover your web pages. After a crawler finds a page, the search engine renders it just like a browser would. In the process of doing so, the search engine analyzes that page’s contents.

If your blog content area width is 800px, it is an overkill to use 2500px-wide images. It can be very useful for content-heavy websites (like news magazines or larger blogs). If you run a WordPress website, there’s an official AMP plugin to help you with implementation. One of the most common “mistakes” I see is that people don’t make their headlines clickable, especially when it comes to blogs.

We also considered which providers worked best in various business circumstances. Read our guide to find the best SEO company for your needs and budget. By dividing your keywords into small, manageable groups of related keywords, you’ll cut down on your workload (significantly), SEO Anomaly while still creating targeted, specific pages. Now that you’ve found the best keywords, you need to put them to work in order to get SEO results (search-driven traffic, conversions, and all that good stuff).

Getting started with SEO

They work together to determine the most useful and relevant results. Search engine optimization (SEO) is the process of improving your website’s visibility in organic (non-paid) search results on platforms like Google, Bing, and Yahoo. Use HTML heading tags to define the headings on your pages to make it easier for search engines and users to understand the structure of your pages. You can think up keywords on your own and look at Google’s search suggestions for inspiration. But it’s generally best to find keywords through keyword research tools. And over the years, it has developed guidelines and ranking factors to test pages for signs of quality.

• This means that other types of content and lesser-known sites might struggle to rank here.
• Look through the results to see if there are any subtopics you can cover.
• Features such as Google Autocomplete, People Also Ask or Related Searches can be a great source of keyword ideas.
• And with its project tools, you can keep an eye on ranking changes, run site audits, and check out what your competitors are up to with their SEO strategies.
• The real value of this content is the fact that we gave people in the marketing space LOTS of stats to cite in their articles.

Who are Google Search Quality Raters?

Enhance user engagement by incorporating images and videos, optimizing them for search engines. Ideally, it’s best to do your keyword research before you start writing content. In my experience, pages with lots of external links on them (like a resource page or list of “best posts”) work best. In fact, I usually don’t even bother with traditional blog posts. Practices that violate our spam policies may result in a negative adjustment of your site’s presence in Google, or even the removal of your site from our index. Semrush has a variety of link building tools that help you save time and get better results.

Generative AI And Social Media: Redefining Content Creation

She loves to share her knowledge with others in order to help them grow their online presence. When she’s not busy writing, Nabilla enjoys exploring nature and going on adventures. She is passionate about helping people achieve their online goals. Page experience includes existing SEO factors such as mobile-friendliness, website security, and page speed.